And Now a Word From Our Sponsor:

The question always comes up as to when is the best time to open a business.

Is it during good times, bad times or anytime. The short answer is that let us be real clear about being an entrprenuer: 2 out of 3 will fail within 3 years. So why even bother: Perhaps because it is more of a calling then a choice, or maybe you have spent most of your working life thinking I could do that better then the guy I work for or the store I currently shop at, or as in my case you thought I am more fearful of working for someone and being stuck for the rest of my life in a job I am not passionate about, I share with you that we opened our first store in 1975, 2 kids 7 and 5, in the highest unemployment area in Ct. at the time. I never regretted a minute of it, it was a calling more then a choice.  we ran those stores (3)_ for over 23 years and then moved to D.C I guess I was burned out, worked on Professional Staff @ Congress for about 18 months and said I am now ready to go back into business, bought an exisiting retailer that had been in business 20 yrs. increased her business by more then triple, decided after 8 years it was time to move on:  I continue our 25 year consulting to share what we have learned with the new wave of entreprenuers.

Mort Brown, B.A., M.S.
3825 8th Place
Vero Beach, FL 32960

Phone: 772.696.0914
Fax: 772.778.8577
EMail: jelirumo@aol.com

Resumé

Career Highlights

• Adjunct Professor of Business at the University & Community College level
• Member of PIJA (Pet Industry Joint Advisory Council)
• AGB Association of Governing Boards of Colleges and Universities
• Former President of PETS of Ct. (Pet Education and Trade Society of Ct.)
• Former member of the Ct. State Advisory Board for Pet Shops
• Former board member of PIJAC
• Former Professional Staff, House Administration, US Congress
• Author - So You Want to Own the Store - McGraw Hill

Education

Degrees in Acounting, Psychology & Management

Selected Awards

Selected #1 Pet Store in the United States for service by Pet Age Magazine
Alumni Award: Eastern Connecticut State University
Pets of Connecticut - Pet Education and Trade Society Award

Shorten your Learning curve, if you have a small business that is retail oriented, then my first choice is Mort Brown.  I have had a business relationship with Mort for 4 decades and find his approach to retailing refreshing.  He understands the retail market place; he is a problem solver clearly identifying the issues and coming up with the best remedy for the cure.  I wholly endorse this knowledgeable retail  professional.

Paul Brody, Attorney
V. President
Mohegan Sun Casino
Connecticut